Totto

Retail store

Totto is a luggage, bags and backpacks manufacturer and retailer in Colombia. They have over 600 stores worldwide and 30 years of experience in the market. The company decided to refurbish the overall image of the stores in response to the growing presence of the brand in the global market. Initially, the brand started with 2 prototypes and would then slowly refurbish the other shops around the world.

Concept development for interior

Concept development facade

Layout concept development

Layout concept development

Final layout proposal

A diagonal canvas pattern is the inspiration of the design with a warm colour palette of yellow and grey. The focus point at back of the store is a timber wall experience with a playful exhibition display suitable for different specialised franchises in a multitude of settings including cities and airports. Narrow dividers are placed to separate display sections whilst still allowing for cross-sales to occur between ranges of products.